The Importance of Social Media Marketing Content Distribution

The entire Social Media Marketing landscape has forever changed the way Internet marketing and search engine optimization is going to be done. Social media marketing content distribution is founded on the concept of interpersonal relationships between different users as well as their personal and professional connections. On the World Wide Web, you should never underestimate connections and you should develop a very clear understanding of Social Media Optimization (SMO). That's why it is surprising that many companies fail to optimize their social media marketing content distribution network. Whatever social media marketing content they launch on the internet, be it articles, videos, images, or podcasts, needs to be effectively promoted in order to get noticed.

Social Media Marketing content distribution, apart from uploading it on their website or blog, is also important to launch on social media websites which include the obvious such as YouTube, Twitter, Facebook, and Flickr. But are you familiar with Bebo, Xanga, LiveJournal, Tumblr and Weebly? If you believe Social Media Marketing content distribution is effective on some social networking sites, you need to understand that there are hundreds of large social networking websites where posting your Social Media Marketing content can have as much an impact as the more well known social media websites. In fact, in some cases, placing the content on these "third-party" websites may be more effective for a variety of reasons. So it is recommended for you to create a company profile in all appropriate sites, so the question is, “how are you going to effectively manage hundreds of profiles at hundreds of social networking websites?” This step is so important and has become so popular that some companies are even hiring social media coordinators to direct their links to these profiles to increase awareness.

The Social Media marketing content distribution trend is driven by the following factors:

Real Time Social Media Search - with real time search, social media has become even more important. Newly uploaded Social Media Marketing content can immediately appear in Google search results. That's why companies are scrambling to create content on a regular basis to get the top ranking. Now more than ever, it is crucial for companies to work closely with Social Media Optimization (SMO) consultants to know the exact strategy that needs to be implemented.

Social Network Website Search - you're probably familiar with the search box found in majority of websites by now. Well, popular Web 2.0 websites have those too. In fact, these search boxes are used so frequently that YouTube has surpassed Yahoo as the world's second biggest search engine a few years back already. There is no doubt that Twitter, Facebook, and blog directories are seeing the same trends as well. Optimizing your profile with the right keywords can help your site get found.

Social Media Community - your social profile is your "digital brand" on the internet. For example, whoever is interested in your company can immediately make contact by becoming part of your social networking community. In communities too, it is easier to get the word out. Viral marketing could happen as a result of people spreading the news on social networking sites (also called the social media marketing websites). You can benefit from this through maximizing the use of your content distribution network. There are plugins you can use on your blog to promote the word being spread about you.

So in order to increase your web-presence:

1. You need to have a social media marketing strategy which supports your search engine marketing.
2. That strategy MUST allow you to WRITE CONTENT ONCE and then have it PUBLISHED GLOBALLY to hundreds of social network websites. So that you can save the manual labor.

Any social media strategy MUST do one of three things or may be all of three;

1. Save you Time

2. Save you Money

3. Make you Money

Thus, to have the best of both worlds hire the most appropriate social media marketing company.